March 16-19, 2025 | Shenzhen World Exhibition & Convention Center | Booth 13M01

[Shenzhen, March 19, 2025] The recently concluded Shenzhen International Furniture Exhibition saw Kokuyo Group, a global leader in office space solutions, and its subsidiary Lamex deliver an immersive workplace experience like never before.

Under the theme “No Space – A Boundless Workplace”, Lamex broke traditional exhibition norms with an open-concept design, merging workspace and stage into one. The highlight? A captivating musical workplace drama, Rebirth, performed by Lamex’s own employees. Through this unique blend of space, storytelling, and human interaction, the booth painted a compelling vision of the future workplace for the entire industry.

Stage × Space | Transforming Future Work into an Immersive Experience

This year’s booth was more than just an exhibition—it was a living experiment in workplace design.

Visitors entered through a bamboo-inspired gateway into an open, fluid space—free from traditional partitions, yet seamlessly shifting between different work scenarios. Whether it was a quiet corner for deep focus or an open area for team collaboration, the space adapted to individual work rhythms, offering a truly borderless office experience. 

Beyond static displays, work itself became a performance.

Throughout the exhibition, the Kokuyo & Lamex sales teams took center stage, presenting 13 live performances of the original immersive musical drama, Rebirth.

This was no ordinary product demonstration—it was an emotional and relatable storytelling experience that resonated deeply with visitors. From the anxiety of job interviews to the challenges of teamwork and personal growth, each act reflected real workplace emotions, creating an unparalleled connection between people, space, and furniture.

With crowds gathering, applause echoing, and visitors marvelling at the experience, many remarked, “Who knew a furniture fair could be so engaging?” By integrating people and furniture into one seamless narrative, Lamex turned the exhibition floor into a vibrant, interactive workplace stage.

Double Awards | Industry Recognition for Innovation

During the event, Kokuyo & Lamex were honored with two prestigious GOtrend Golden Ripple Awards, recognizing their industry-leading designs and innovations:

The Any Series won “Best Original Seating Design of the Year” for its lightweight, portable structure that breaks spatial limitations. Judges also praised its antibacterial backrest, which set it apart as the only seating solution to receive a top industry award this year.

Kokuyo & Lamex together received the “Best Office Furniture of the Year” award, acknowledging their pioneering approach to workspace design.

These accolades reaffirm the future of workplace design—where flexibility fuels creativity, and offices become more than just functional spaces, but holistic experiences.

Co-Creating a New Industry Ecosystem | Future Workplace Design for Everyone

A workspace should be more than just walls and desks—it should be warm, inspiring, and human-centered. Over the four-day event, Kokuyo & Lamex hosted seven thought-provoking discussions, fostering an exchange of ideas to shape the future of office environments.

At the Office Design Trends Roundtable, industry leaders explored how workplaces can cater to diverse physiological and psychological needs, ensuring greater comfort, personalization, and inclusivity. Discussions also tackled sustainability, material recycling, and carbon footprints, setting the course for eco-conscious workplace innovations.

A Unified Debut | Kokuyo & Lamex’s First Joint Showcase

This event marked the first official collaboration between Kokuyo and Lamex since their integration, bringing two industry powerhouses together to redefine office space possibilities.

From booth design to content curation, from product showcases to immersive storytelling, Kokuyo & Lamex combined their expertise in workspace innovation and office aesthetics to create a multi-dimensional office experience. This groundbreaking collaboration demonstrates that the future of work is not just a concept—it’s a reality shaped by creativity, integration, and shared vision.

Immersion, Co-Creation, Breakthrough | A Milestone Exhibition

Over four dynamic days, the Kokuyo & Lamex booth attracted tens of thousands of visitors, reshaping traditional exhibition engagement through immersive storytelling and interactive design.

The future of work isn’t just about changing office layouts—it’s about evolving the entire workplace experience.

Next time, we look forward to welcoming even more people into the No Space concept—where together, we’ll explore endless possibilities for the future of work!